Health Spaces
Revitalising Health Spaces: A digital resurgence with immediate results
Health Spaces, a forward-thinking company based in Lincolnshire. Specialising in the design and estate strategy for the healthcare sector, their goal is to increase ward occupancy, develop new services, and manage rising patient numbers. Despite their expertise, Health Spaces faced a digital dilemma that needed our attention.
Challenge
The primary issue was clear: Health Spaces’ website failed to reflect their full range of services and expertise. This shortfall not only undersold their capabilities to potential clients but also made ongoing content updates and feature additions a cumbersome process.
Moreover, their online invisibility meant they were missing out on valuable leads, with potential clients likely turning to competitors.
Solution
Our strategy was twofold.
Firstly, we developed a new website that accurately showcased Health Spaces’ offerings, improving both brand perception and user experience to drive lead generation.
Secondly, we implemented SEO strategies to enhance their Google rankings, ensuring they’d get noticed by the right people. Additionally, we launched targeted paid LinkedIn campaigns to attract high-quality leads promptly.
Execution involved a complete overhaul of the website’s design and UX, ensuring it was not only aesthetically pleasing but also user-friendly and easy to update. We employed cutting-edge technologies and made iterative adjustments based on performance data to guarantee the site’s success.
Impact
The impact was immediate and significant:
Lead generation: Health Spaces experienced a surge in leads, surpassing all previous sales records.
Reduced stress: The owners found peace of mind, knowing their digital presence was robust and effective.
Business growth: The company enjoyed new business growth and improved profit margins.
Website management: Updating and scaling the website became a breeze.
Stats in the first 12 months
3x
increase in organic enquiries within the first six months
72%
rise in website engagement rates over the same period
85
high-quality leads generated through organic marketing in 12 months.
